IBM Asteroid
Client: IBM: Lotus Foundations
Agency / Lead: Tasneem Consulting Solutions
Creative & Production: Supercool Creative
Director: David Murdico
Writers: David Murdico, Brian Clark
Wanting something different from the predictable, traditional approach, Tasneem Consulting Solutions chose Supercool Creative to launch the video campaign for Lotus Foundations, IBM’s new hardware and software application dedicated to small businesses. The focus was to entertain and pique interest, then have viewers follow through to the Lotus Foundation landing page for more information. This video received multiple honors from YouTube on its launch and first week.
