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T-Mobile “Father’s Day”

T-Mobile Father’s Day Tie

Client: T-Mobile
Agency: Zeno Group
Creative and Production: Supercool Creative
Director: David Murdico
Writers: David Murdico, Tommy Liu, Elaine Gibson
View on: T-Moblle Facebook Page

Dads are sick of receiving ties as gifts and T-Mobile wanted to get the message out that it was time to get dads what they really wanted, as showcased in this video by Supercool Creative. The video was produced to highlight a 1-day national promotion conducted on the Saturday before Father’s Day. The video was uploaded to the T-Mobile Facebook page and was an instrumental part of one of the most successful T-Mobile promotions ever.