In the new age of: “I wish I could be as cool as my teenage son” and: “Why does my grandma have a Facebook?” social media has become an influential, passive aggressive, self-comparison interaction tool. Social media not only represents self-identity, but an engagement of others in community, lifestyle, business, and entertainment. It is a desire to be something. A desire to know, and be known; to be better than your neighbor. And as such, […]
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Hi Friends, Can I Sell You Some Social Media?
For a long time I thought agencies like ours were in the business of selling digital marketing, social media, PR, video… creative services. We’re not. We’re in the business of selling results. We’re in the business of adding value. We’re in the business of doing things nobody else has thought of to achieve goals everyone wishes were possible. We’re in the business of challenging them to do new things and not waiting for them to […]
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