Supercool Creative Agency
All posts by David Fine

App Review: Sock Matcher

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Posted on May 06, 2013 at 00:01 AM

Are you tired of showing up to work wearing socks that don’t match? I know I am. Just the other day I came to work only to realize my left sock was light black and my right sock was dark black. I know – it was terrifying! I had to muffle my screams of horror. […]

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Business Wisdom from the Characters of “Seinfeld”

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Posted on April 02, 2013 at 00:01 AM

The show about nothing, we all know, was always about something: the business of life. And who better to show us the way than a standup comedian, an entrepreneurial hipster doofus, an acid-tongued clothing catalog editor, and a slow-witted bald man? Not to mention some other people. From tips on interviewing, to crafting the perfect comeback, to […]

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Creative Ways to Humiliate the Office Brain Farter

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Posted on March 25, 2013 at 00:01 AM

It’s the middle of a meeting and one of your coworkers is addressing the room. Her presentation is going well and everyone at the table is engaged. But then, something strange but all too familiar happens. She starts to stumble in her delivery, as though she’s grasping for an idea that somehow slipped out of […]

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10 Things Not to Do During a Pitch

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Posted on March 19, 2013 at 21:10 PM

The Pitch. You’ve been preparing for it for weeks and the day has finally come. It’s just you, your team, and the client, all together in a room that will most likely not be set to your preferred temperature. Thousands of dollars are on the line if not millions, or, if you’re a smaller agency, hundreds. […]

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The 4 Most Non-Innovative Companies in Los Angeles

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Posted on March 19, 2013 at 00:01 AM

In its March 2013 issue, Fast Company magazine published its annual list of the 50 most innovative companies in the world. Nike came in at No. 1, followed by Amazon and Jack Dorsey’s Square. And newcomers like Uber and Pinterest helped round out the top 10. But what about the most non-innovative companies? Don’t they […]

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Top 10 Handshakes for Winners

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Posted on March 13, 2013 at 00:01 AM

The handshake is the crucible of the business world. Deliver a memorable handshake and you’ll land that new client and be bumped up the list for a promotion. Deliver a flop and you’ll be the laughing-stock of the office and probably get fired – if you don’t quit first, that is, on account of the […]

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The Business Dinner: How to Close the Deal

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Posted on March 11, 2013 at 11:30 AM

Nothing is more important to a client than how you behave at dinner. I’ve heard countless stories of salespeople having the deal all but inked only to lose it on account of a poor dinner performance. Here’s a list of dos and don’ts to follow when meeting with a client over dinner. Print it out […]

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