SUPERCOOL CREATIVE AGENCY
Supercool Creative Blog

What Do Video Advertising Creative Ideas And Video Production Cost

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Posted on November 19, 2019 at 07:34 AM

A frequent and fair question is “how much do marketing videos – ads, promos, game trailers, app trailers, social media videos, influencer videos and new product demos – all cost?” The short answer is that marketing videos typically range between $2,500 and $25,000 – sometimes less, sometimes more. Sometimes, you just need a creative concept, quick script, screen […]

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Video Production and Marketing 2019 – Cheaper And More Frequent!

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Posted on November 19, 2019 at 02:36 AM

Online video is the most effective marketing tool in online marketing history, but if the cost of producing videos outweighs the sales returns, something needs to be tweaked. The answer? Make more videos, less expensively, more frequently, more targeted, and more sales-driven. Video Production is Getting Cheaper in 2019 My creative agency / production company Supercool […]

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Video Production and Marketing: Brand Awareness or Call to Action?

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Posted on November 18, 2019 at 08:12 AM

The first step in embarking on a new video production and marketing project is to decide what you want the videos to do. Why are you making videos? What’s their job? Are they for Brand Awareness or do they employ an immediate Call to Action? That seems simple enough, but you’d be surprised how many […]

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Ignore The Marketing Barriers in Front of You and You’ll Walk Right Through

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Posted on November 18, 2019 at 00:00 AM

Right after I graduated from the University of Southern California, my first job was to party like a rockstar, mostly to suppress the disbelief that I had actually just graduated from college. You see, three years earlier, I had dropped out of college in Atlanta and moved to Hollywood to be an actual rockstar, but […]

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6 Ways to Make Marketing Videos That Stand Out

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Posted on November 18, 2019 at 00:00 AM

Social media marketing videos are everywhere – ads, promos, lifestyle – so you need to make your videos stand out. Here’s are 6 quick ways to help you do it. 1. ESTABLISH VIDEO MARKETING GOALS Attract attention Increase awareness of and interest in your products or services Increase engagement, social media, blog, publication and influencer […]

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Keep Video Production and Marketing Short, Cheap and Frequent

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Posted on November 17, 2019 at 08:15 AM

There’s a perception that online video production is expensive. It requires a film crew and a lunch truck and teamsters hanging out eating stuff all day. That can be true, but it doesn’t have to be. There’s also a perception that viral means millions of views. That’s not necessary. Brands and startups should be putting […]

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Is Your Video Marketing Strategy Smart or Stupid

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Posted on November 17, 2019 at 06:00 AM

Your Brand, startup or organization is throwing video into the digital marketing mix like crazy, but are you putting enough smarts behind your video marketing strategy? Do you even have a strategy? Are you putting the same time and attention into video as you would into broadcast? There’s a lot of debate over the return […]

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How Important Is The Creative In Online Video Marketing?

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Posted on November 17, 2019 at 05:30 AM

Brands, businesses and startups are fast adopting online video marketing as a valuable tool in their marketing arsenal. Considering that video marketing relies on the power of messages being shared through social media, blogs, publications, PR and search, how far will good creative get you? Is a killer idea enough to do the trick or, […]

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A New PR Plan For Games, Apps, Startups and Product Launches

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Posted on November 17, 2019 at 01:12 AM

PR has evolved, and it’s time for a new PR plan for games, apps, startups and product launches! The ubiquity of social media and 24-hour access to journalists, bloggers, publications and blogs by practically anyone, combined with an increase in mobile games, apps, startups and new products launching every day, the PR game has changed […]

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Top 5 Reasons Every PR Pitch Needs Video

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Posted on November 14, 2019 at 11:41 AM

Did your latest PR pitch include video? Videos can tell stories in ways that words can’t. Marketers are including videos into their marketing mixes, and so are PR professionals. Here are the top 5 reasons why every PR pitch needs a video. 1. Video makes your PR pitch stand out Always remember that you are not […]

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