5 Reasons Startups Should Pay Marketing Agencies More Than Brands Do

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Posted on December 05, 2017 at 02:30 AM

The myth out there is that startups don’t have very high budgets because they’re – you know – startups, so they shouldn’t pay marketing agencies, ad agencies, the gardener, the people at the counter at Burger King – or other professionals at the same rates that those nasty big brands do. They should pay more. […]

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9 Reasons Your Business Should be an Attention Whore

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Posted on December 04, 2017 at 06:17 AM

Ever heard the expressions “any press is good press,” or “any attention is good attention?” Know why these expressions exist? Because every brand, business, startup, celebrity, musician, actor and wannabe needs to start by getting attention or they’re going nowhere fast. The most successful people out there understand one thing. Businesses need attention to survive, […]

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10 Hot Video Production Agency Tips for Brands and Startups

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Posted on October 04, 2017 at 03:00 AM

Digital video marketing requires the same level of planning and strategy as broadcast. You can’t just throw it in there and expect results like increased awareness, interest, desire, action and above all, sales! Brands, startups and organizations are throwing video into the digital marketing mix like crazy, but are you putting enough smarts behind your […]

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What’s This Clown Know About Social Media?

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Posted on July 28, 2017 at 11:29 AM

This clown knows more about social media marketing than most marketing directors, social media managers or agencies. Social media is about raising awareness, grabbing peoples’ attention and keeping them engaged. Here are 5 things this clown knows about it. He may not even have a Facebook, Twitter, YouTube, Pinterest, LinkedIn Instagram Snapface, Facelink or Instaface […]

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How to Pick the Best Creative Agency for Digital

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Posted on July 22, 2017 at 06:52 AM

Combine creative crazy with digital smarts, and you’ve got a digital creative agency. Combine that with an awareness of overall digital marketing strategy, execution and campaign management and you’ve got your lead digital creative agency. So how do you know how to pick just the right creative agency for your digital marketing campaign? 1. HAS […]

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PR Video Production and Marketing – 8 Questions to Ask Before Screwing it Up Again

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Posted on July 10, 2017 at 10:00 AM

To get PR video production and marketing results – media attention, views, awareness, action, shares, and ultimately sales –  your team has to first answer these 8, super heroic questions. I know that for many public relations Executives and communications teams launching a new PR video production and marketing campaign, the inclination is to bang […]

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Scheduling Social Media Updates – Supercool Creative Agency Advice!

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Posted on July 08, 2017 at 07:41 AM

There are plenty of apps for scheduling social media updates and posting your social media updates, but for actual RESULTS, there’s no substitute for writing and posting social media updates yourself, in real time. That said, I see see the value of apps with the ability to publish to multiple social media channels at the […]

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WORLDZ 2017 Cultural Marketing Summit – I’m Going Are You?

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Posted on July 06, 2017 at 09:48 AM

WORLDZ 2017 is a Cultural Marketing Summit & Community, Uniting Superstars and Rising Stars to Shape the World of Tomorrow! I’ll be at WORLDZ 2017 at the end of July… are you going? Worldz 2017 is on July 31 – August 1 in Hollywood, California MORE INFO AND REGISTER HERE WORLDZ  is a CAN’T MISS […]

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Video Marketing, American History, and the 4th Of July

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Posted on July 04, 2017 at 10:57 AM

Imagine if the founding fathers had video marketing? How would that kind of technology – Skype, Google, Facebook… Snapchat… have impacted world history? They had Paul Revere and a horse. Today is the fourth of July, Independence Day! Happy 4th of July everyone! What a lot of people don’t think about, is that the 4th […]

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Marketing Video Production Cheat Sheet for Games, Agencies, Brands and Startups

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Posted on July 04, 2017 at 04:00 AM

A 45 point marketing video production outline to help game marketers, agencies, brands and startups make informed marketing video choices as they add video to their marketing mixes! So as a B2C or B2B marketer, where do you invest your budget for marketing video production and ongoing PR, advertising and social media initiatives? There are […]

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