Social Media Marketing

9 Reasons Your Business Should be an Attention Whore

Ever heard the expressions “any press is good press,” or “any attention is good attention?” Know why these expressions exist? Because every brand, business, startup, celebrity, musician, actor and wannabe needs to start by getting attention or they’re going nowhere fast. The most successful people out there understand one thing. Businesses need attention to survive, because without attention, nothing else happens Are you focused on getting your customers’ attention? Advertising is paying for attention. PR […]

Read More

How to Sell Apps and Games with Video and Social Media

It’s time to promote your mobile app game to get users – players – downloads – sales! Here are five tips for using social media marketing to raise awareness of and interest in your app and help you sell more. If you need more help with video game trailer concepts, production, marketing or advice, Contact Supercool Creative Agency. 1. Promote your mobile apps and games with a powerful trailer A trailer for your mobile app […]

Read More

How to Make Your Social Media Marketing Drive Sales

Nobody really wants to talk about this. They’re too busy counting Twitter followers, Facebook likes, pins, Snaps and YouTube views, but how is all of this social media activity contributing to your bottom line… sales? Better yet, does your social media marketing strategy even involve sales? Brands, businesses and organizations are learning that social media is great at getting attention, building awareness and sparking engagement. But then what? At some point you have to stop […]

Read More

Your Brand Fans Are Evil Bastards Waiting to Tear You Apart

How do you plan and execute an effective digital marketing campaign? You plan to change the plan. Be diligent, be ready, be prepared and above all be ready to adapt and react. Why?  because your fans are a bunch of sick, twisted, fickle, blood thirsty, evil bastards just dying to see your marketing fail. This is the part where I’m supposed to back away from my attention-getting title and tell you what I really mean. Not […]

Read More

Scheduling Social Media Updates – Supercool Creative Agency Advice!

There are plenty of apps for scheduling social media updates and posting your social media updates, but for actual RESULTS, there’s no substitute for writing and posting social media updates yourself, in real time. That said, I see see the value of apps with the ability to publish to multiple social media channels at the same time. For example, I can go on an app, drop a link, maybe a photo and publish to several […]

Read More

5 Reasons Instagram Marketing is B**ch Slapping Facebook

With marketing fads coming and going faster then ever in this digital age, one trend has remained king…social media. The millennials who only vaguely remember the days of dial-up internet (cue the ear-splitting, screeching phone sound effect) have gone from consuming Play-Doh to consuming content at a rate that’s a Digital Marketing Manager’s dream.  (Yes, that’s my job). The question is how do you turn likes and comments into a marketing strategy that entices millennials […]

Read More

The Relationship Between Online Casinos and Social Media

In the modern era, social media is king. Whether it’s Twitter, Facebook, Linkedin or Pinterest, everything we do, any message we want to send can be in the public eye within seconds. It’s not just individuals using social media to let the world know what they are up to. Businesses of all sizes are in on the act in order to let you know about latest products, offers, events or just to get their brand […]

Read More

Are Viral Videos Even Worth It?

“If I can just make one video go viral…” Many marketers make the mistake of thinking that viral content is good promotion. Sure, if you can make a viral video, then you’ll get a lot of eyeballs on your brand. If you stick a website link in there somewhere, then you might even notice a spike in traffic. The issue with this traffic is that it’s not the traffic you want. Despite popular belief, social […]

Read More

4 Reasons to be Nicer to Your Social Media Manager Than Your CEO

Life has a funny habit of neglecting the worker bees. But as technology continues to transform our interactions with customers, your Social Media Manager, not your CEO, is the one who will make or break your organization. Here are four reasons to be nicer to them, seek their input and show more respect for their opinions. 1. They shape your brand A company is only as strong as the sustainable alignment between a brand and […]

Read More