On with it…
I recently wrote a featured article for iMedia called Top 10 Trends Marketers Wish Would Die. I wish I had added Someecards. Somehow I get the newsletter. It used to be cool, but how is it still going? I get it. Folksy photos and you write stuff on them. Any bets on how long it will last? Fonzy jumped the shark in the 1977.
2. Anchorman 2
I saw it last week and almost fell asleep from anger. It was like a bad parody of the original Anchorman done by people who think parody means you do the same movie but worse. I’m a Will Ferrell fan, I dig his brand of comedy and even went to USC when he was there and had mutual friends. How’s that for 3rd person name dropping? I also studied at the Groundlings Theater in lA. But this movie was so painful that I had to repeatedly punch myself in the head just to simultaneously stay awake and redirect my anger.
3. People Who Bash The Wolf of Wall Street
This movie was amazing. It was like a cross between Goodfellas and Boogie Nights. Two of my favorites. If you get all ass-bent about the lewd scenes and immorality, or the slow pace (the movie is 3 hours), you either don’t get the point, object to obscenities in general or can’t stomach a fat, luded up Adam Sandler-looking-and-talking Jonah Hill jerking off in the middle of a party. I’m not even a Leonardo DiCaprio fan, but I loved every minute of it.
3. The New Twitter Layout
Just when you think you’ve got it nailed, your favorite social media channel makes you pull out Photoshop and resize everything. I run a digital creative and social media agency so no sweat there, but why are they trying to look like the illegitimate child of Facebook and Google+? Be yourself Twitter! Or is it those ad dollars that are clouding your judgement?
It’s OK, Twitter. You’re smarter than us. You realize that a month from now, nobody will remember what the old Twitter looked like, and millions of companies will have paid to have agencies like mine adapt to your whims. I should thank you, but this is the Friday rant so I have to stay on edge and I’m too lazy to change my fucking profile picture. That perfectly-sized selfie took 11 takes.
5. Email Marketing
I know it can be effective, but it’s also super annoying, especially when it’s from some 3rd party vendor who got your email from something you signed up for or downloaded. Then when you go to unsubscribe, it makes you enter the email address you want it to unsubscribe from its list. Assuming you have more than one email address, you go back to see who they sent it to, and it’s sent to undisclosed recipients.
You have to target your email to people who care, otherwise you’re just annoying people and they won’t care what you’re selling. They just want you to go away.
OK, that’s it. Anything pissing you off today?