Supercool Creative Agency
Category Archives: Social Media Marketing

Is Your Video Marketing Strategy Smart or Stupid?

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Posted on December 12, 2017 at 06:00 AM

Your Brand, startup or organization is throwing video into the digital marketing mix like crazy, but are you putting enough smarts behind your video marketing strategy? Do you even have a strategy? Are you putting the same time and attention into video as you would into broadcast? There’s a lot of debate over the return […]

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How to Make Your Social Media Marketing Drive Sales

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Posted on December 05, 2017 at 10:00 AM

Nobody really wants to talk about this. They’re too busy counting Twitter followers, Facebook likes, pins, Snaps and YouTube views, but how is all of this social media activity contributing to your bottom line… sales? Better yet, does your social media marketing strategy even involve sales? Brands, businesses and organizations are learning that social media […]

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Your Brand Fans Are Evil Bastards Waiting to Tear You Apart

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Posted on December 05, 2017 at 08:04 AM

How do you plan and execute an effective digital marketing campaign? You plan to change the plan. Be diligent, be ready, be prepared and above all be ready to adapt and react. Why?  because your fans are a bunch of sick, twisted, fickle, blood thirsty, evil bastards just dying to see your marketing fail. This is […]

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5 Reasons Startups Should Pay Marketing Agencies More Than Brands Do

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Posted on December 05, 2017 at 02:30 AM

The myth out there is that startups don’t have very high budgets because they’re – you know – startups, so they shouldn’t pay marketing agencies, ad agencies, the gardener, the people at the counter at Burger King – or other professionals at the same rates that those nasty big brands do. They should pay more. […]

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9 Reasons Your Business Should be an Attention Whore

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Posted on December 04, 2017 at 06:17 AM

Ever heard the expressions “any press is good press,” or “any attention is good attention?” Know why these expressions exist? Because every brand, business, startup, celebrity, musician, actor and wannabe needs to start by getting attention or they’re going nowhere fast. The most successful people out there understand one thing. Businesses need attention to survive, […]

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What’s This Clown Know About Social Media?

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Posted on July 28, 2017 at 11:29 AM

This clown knows more about social media marketing than most marketing directors, social media managers or agencies. Social media is about raising awareness, grabbing peoples’ attention and keeping them engaged. Here are 5 things this clown knows about it. He may not even have a Facebook, Twitter, YouTube, Pinterest, LinkedIn Instagram Snapface, Facelink or Instaface […]

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Scheduling Social Media Updates – Supercool Creative Agency Advice!

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Posted on July 08, 2017 at 07:41 AM

There are plenty of apps for scheduling social media updates and posting your social media updates, but for actual RESULTS, there’s no substitute for writing and posting social media updates yourself, in real time. That said, I see see the value of apps with the ability to publish to multiple social media channels at the […]

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10 Ways to Convince Anyone About Social Media Marketing

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Posted on July 03, 2017 at 08:00 AM

If you’re having trouble convincing your boss, business partners, clients or even yourself that social media marketing is worthwhile, then read on. Everyone talks about how social media builds brand and product awareness, but what does that mean, and how does it do that?  The goal of any business is to create new customers, and […]

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Social Media Isn’t Magic – It Takes Planning and Hard Work

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Posted on July 02, 2017 at 06:00 AM

Whether you’re a brand promoting products or services, a business trying to increase awareness of and interest in what you’re selling, or a startup clamoring for attention, you’ll need to be involved on some level with social media. Here’s the bad news. It isn’t magic. You don’t flick a switch and turn it on and […]

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Five People Who Have To Watch Your Viral Marketing Videos

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Posted on July 01, 2017 at 06:39 AM

Identifying a primary demographic is as important, if not more important, in online video, viral and social media marketing than in more traditional channels of advertising and marketing. The primary demo is that group of people most likely to buy what your brand or business is selling. Another important target to establish is the secondary […]

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