video production team with a director camera person and a sound person smiling

5 Reasons It’s Best to Work With a Video Production Company for Video Advertising

Wondering if It’s Best to Work With a Video Production Company or Handle Video Advertising Production In-House? Let’s say your internal or external marketing team is planning a video advertising campaign and you’re like “should we do this in-house or bring in a video production company?” Ask yourself these questions: Do you have the vision…

Crafting YouTube Ads People Will Actually Watch!

YouTube ads? What’s the hook? Why should viewers watch? YouTube advertising can be incredibly lucrative for your business, especially if you’re trying to reach a niche demographic or interest group. However, as growing social media use contributes to content overload and declining attention spans, companies are getting less time to earn their audience’s attention. If…

creative ad agencies have great video advertising ideas

7 Reasons to Work with a Creative Agency for Marketing Videos Vs In-House

Why Should Your Team Work With a Creative Agency instead of Handling Marketing Video Production In-House? Creating marketing videos can be resource-intensive, so more and more businesses face a dilemma of whether to work with a creative agency or write and produce marketing videos in-house. About 89% of marketers claim that marketing videos provide a…

Video Ad Production During and After a Pandemic The Show Must Go On

Video Ad Production During and After a Pandemic – The Show Must Go On!

NOTE – The following article was originally published at the peak of the pandemic, but the solutions outlined below are fast becoming popular options even as we start going back to normal! So how do you do video ad production, or any kind of video production during a pandemic crisis like Coronavirus, which necessitates social distancing…

How To Launch a Successful Crowdfunding Campaign – 4 Tips

Launching a successful crowdfunding campaign is pretty easy, if you know what you’re doing, And let’s start with the assumption that your product is awesome – because otherwise why would you be doing this? Here are the 4 most important things you should consider to make it all work out for you! #1 Crowdfunding Tip…