Online Video Production Tip: Less Branding More Funny

Besides being a wet-your-drawers funny video, “The Beach Boys Shred I Get Around” is a good example of using less branding in branded entertainment videos. At the end of the video, there’s a shot of “Stick City World’s Largest Hod Rod Dealer,” which was apparently a top spot for custom cars back in the day. But what if it were still around and millions of people were seeing it? Focus on making your videos funny, and either work your brand in naturally or just tag it at the end.


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