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YouTube SEO – The Next Big Thing!

YouTube SEO – The Next Big Thing!

This Guest Post is written by Ryan Chester with AnnexCore.com. Are you concerned with the ranking of your videos and need to be sure that people will watch them and become your active follower, then here is a perfect guide for you to read and…

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5 Smart Questions to Ask B4 Producing Marketing Videos

5 Smart Questions to Ask B4 Producing Marketing Videos

I know the inclination is to just dive right in there and make a video, or hire an online video production company to dive right in there and bang out a video that will go viral, be an ad and explain everything your brand, product…

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Are Viral Videos Even Worth It?

Are Viral Videos Even Worth It?

“If I can just make one video go viral…” Many marketers make the mistake of thinking that viral content is good promotion. Sure, if you can make a viral video, then you’ll get a lot of eyeballs on your brand. If you stick a website…

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Five People Who Have To Watch Your Viral Marketing Videos

Five People Who Have To Watch Your Viral Marketing Videos

Identifying a primary demographic is as important, if not more important, in online video, viral and social media marketing than in more traditional channels of advertising and marketing. The primary demo is that group of people most likely to buy what your brand or business…

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YouTube Ad Rant About McDonalds Coffee Started On LinkedIn

YouTube Ad Rant About McDonalds Coffee Started On LinkedIn

I started this rant on LinkedIn, but was cut off by 427 characters. New YouTube ad rant – McDonalds. I’m trying to watch YouTube and now every time I get hit with a very authentic Columbian / South American vibe with coffee bushes and a…

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Failure To Launch! Is Your Startup Chicken S#!T or Procrastinating?

Failure To Launch! Is Your Startup Chicken S#!T or Procrastinating?

Startups need to launch. That simple. Nothing will ever be perfect. Go. Make changes as you move along. Collect feedback. Fuck up. You will. Nobody will know, as long as you fix it.

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VIDEO: Going Viral vs Tapping Influencers

VIDEO: Going Viral vs Tapping Influencers

I was recently a panelist at the MediaPost Social Media Insider Summit on 10/23 at Lake Tahoe, speaking on the topic of “What’s More Important? Going Viral or Tapping Influencers?” Special thanks to the MediaPost team for another awesome event! Here’s the live streamed video…

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Can App Trailer Videos Get Your Game On the App Store?

Can App Trailer Videos Get Your Game On the App Store?

Rebecca Borison wrote a great article on app marketing for Business Insider about the game Blek, and how co-founder Denis Mikan figures he managed to get his app into the #1 spot on the Apple App Store for 20 consecutive days. Mikan says the app…

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Is Your Video Marketing Strategy Smart or Stupid?

Is Your Video Marketing Strategy Smart or Stupid?

Your Brand, startup or organization is throwing video into the digital marketing mix like crazy, but are you putting enough smarts behind your video marketing strategy? Do you even have a strategy? Are you putting the same time and attention into video as you would…

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If You Don’t See The Barriers in Front of You – You Can Walk Right Through Them

If You Don’t See The Barriers in Front of You – You Can Walk Right Through Them

Right after I graduated from USC, my first job was to party like a rockstar, mostly to suppress the disbelief that I had actually just graduated from college. You see, three years earlier, I had dropped out of college in Atlanta and moved to Hollywood…

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9 Reasons Your Business Should be an Attention Whore

9 Reasons Your Business Should be an Attention Whore

Ever heard the expressions “any press is good press,” or “any attention is good attention?” Know why these expressions exist? Because every brand, business, startup, celebrity, musician, actor and wannabe needs to start by getting attention or they’re going nowhere fast. The most successful people…

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5 Things Startups Think About Themselves That Are Wrong

5 Things Startups Think About Themselves That Are Wrong

The easiest thing in the world is to have an idea. The hardest thing is to successfully execute on that idea and turn it into something that creates customers and actually turns a profit. I talk with startups every day, and the one thing many…

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