PR Video Production and Marketing – 8 Questions to Ask Before Screwing it Up Again

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Posted on July 10, 2017 at 10:00 AM

To get PR video production and marketing results – media attention, views, awareness, action, shares, and ultimately sales –  your team has to first answer these 8, super heroic questions. I know that for many public relations Executives and communications teams launching a new PR video production and marketing campaign, the inclination is to bang […]

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Scheduling Social Media Updates – Supercool Creative Agency Advice!

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Posted on July 08, 2017 at 07:41 AM

There are plenty of apps for scheduling social media updates and posting your social media updates, but for actual RESULTS, there’s no substitute for writing and posting social media updates yourself, in real time. That said, I see see the value of apps with the ability to publish to multiple social media channels at the […]

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WORLDZ 2017 Cultural Marketing Summit – I’m Going Are You?

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Posted on July 06, 2017 at 09:48 AM

WORLDZ 2017 is a Cultural Marketing Summit & Community, Uniting Superstars and Rising Stars to Shape the World of Tomorrow! I’ll be at WORLDZ 2017 at the end of July… are you going? Worldz 2017 is on July 31 – August 1 in Hollywood, California MORE INFO AND REGISTER HERE WORLDZ  is a CAN’T MISS […]

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Video Marketing, American History, and the 4th Of July

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Posted on July 04, 2017 at 10:57 AM

Imagine if the founding fathers had video marketing? How would that kind of technology – Skype, Google, Facebook… Snapchat… have impacted world history? They had Paul Revere and a horse. Today is the fourth of July, Independence Day! Happy 4th of July everyone! What a lot of people don’t think about, is that the 4th […]

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Game Trailer and Social Video Production Tips for Marketers

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Posted on July 04, 2017 at 05:04 AM

Video game trailers and promoted social videos are basically ads – wonderful, glamorous, action-packed, over-inflated, self-congratulatory ads. And that’s OK, because just like  movie trailers and social vids, we all love them! They’re windows into the soul of the game. They grab a viewer’s attention, show them what the game is all about, call them […]

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Marketing Video Production Cheat Sheet for Games, Agencies, Brands and Startups

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Posted on July 04, 2017 at 04:00 AM

A 45 point marketing video production outline to help game marketers, agencies, brands and startups make informed marketing video choices as they add video to their marketing mixes! So as a B2C or B2B marketer, where do you invest your budget for marketing video production and ongoing PR, advertising and social media initiatives? There are […]

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Most Office Dogs Would Rather Work From Home

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Posted on July 04, 2017 at 01:00 AM

Startups and hip, young companies take pride in their office dogs. Other than ping pong tables and cappuccino makers, nothing says “this office is cool” like a canine coworker. But according to a recent survey, most dogs would rather stay home than go to work with everyone else. Contrary to popular belief, canines are content […]

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How to Find the Best Video Production Company or Agency

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Posted on July 03, 2017 at 12:35 PM

The first step in selecting a video production company is deciding what videos you need and how you’ll use them toward your marketing goals. The second, is deciding between a production company and an agency. My digital creative agency gets inquiries that range from brands, businesses and startups that know exactly what they need, to […]

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Millennials Are Actually Robots Manufactured by Google

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Posted on July 03, 2017 at 09:55 AM

As I’ve long thought, the Millennial generation, that prize target for marketers everywhere, are in fact robots made by Google for the sole purpose of creating a generation of consumers who think, act and buy as one – making targeting them much easier for marketers… like Google… and other marketers. Up until now, nobody knew […]

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Video for Brands and Startups: Cheap Frequent Short Edgy

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Posted on July 03, 2017 at 08:15 AM

There’s a perception that online video production is expensive. It requires a film crew and a lunch truck and teamsters hanging out eating stuff all day. That can be true, but it doesn’t have to be. There’s also a perception that viral means millions of views. That’s not necessary. Brands and startups should be putting […]

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