How to Find the Best Video Production Company or Agency

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Posted on May 19, 2017 at 12:35 PM

The first step in selecting a video production company is deciding what videos you need and how you’ll use them toward your marketing goals. The second, is deciding between a production company and an agency. My digital creative agency gets inquiries that range from brands, businesses and startups that know exactly what they need, to […]

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Game Trailer and Social Video Production Tips for Marketers

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Posted on May 11, 2017 at 12:04 PM

Video game trailers and promoted social videos are basically ads – wonderful, glamorous, action-packed, over-inflated, self-congratulatory ads. And that’s OK, because just like  movie trailers and social vids, we all love them! They’re windows into the soul of the game. They grab a viewer’s attention, show them what the game is all about, call them […]

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Video Marketing Ideas for the Pharma Industry

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Posted on April 27, 2017 at 22:57 PM

With the right ideas and execution, live video combines the immediacy and visual appeal of live events with the interactivity of social media and the ability to reach worldwide audiences. According to a recent Cisco forecast, live mobile video will grow 39-fold from 2016 to 2021, meaning live video is opening up all sorts of […]

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Supercool Creative named a top 15 digital agency in Los Angeles 2017

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Posted on April 23, 2017 at 12:45 PM

Thanks UpCity! Read the full story here!  

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How to Sell Apps and Games with Video and Social Media

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Posted on January 28, 2017 at 01:30 AM

It’s time to promote your mobile app game to get users – players – downloads – sales! Here are five tips for using social media marketing to raise awareness of and interest in your app and help you sell more. If you need more help with video game trailer concepts, production, marketing or advice, Contact […]

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Go Viral – 5 Video Production and Marketing Steps

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Posted on January 27, 2017 at 10:46 AM

Want to go viral? Making a video go viral isn’t magic, yet too many smart marketing people produce and market great videos that don’t get views. Why is that? With the proper strategy and budget, taking your video production and marketing campaign viral means more more views, exposure, awareness, social media engagement, website traffic and […]

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How to Look at Marketing from a Consumer Perspective

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Posted on January 27, 2017 at 09:45 AM

Back in the early days of the Internet, there was very little information regarding a company and its product online. For the most part, interested consumers had to call the company to get more information, allowing businesses to maintain a certain level of control. Today, customers have limitless data, customer reviews and vendors to purchase […]

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Video Marketing Predictions 2017 – Cheaper And More Frequent!

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Posted on January 16, 2017 at 02:36 AM

Online video is the most effective marketing tool in online marketing history, but if the cost of producing videos outweighs the sales returns, something needs to be tweaked. The answer? Make more videos, less expensively, more frequently, more targeted, and more sales-driven. Video Production Will Become Cheaper in 2017 My creative agency / production company Supercool […]

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The New Digital Marketing Strategy for Startup Launches

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Posted on December 10, 2016 at 12:00 PM

Every startup is different, but there are so many commonalities between the points of creative revelation, inception, research, development launch and success, regardless of industry, that they all warrant being offered a NEW process, designed to command: Attention Awareness Need Interest Value Decision Action Through establishing and Carrying Out: Goals Targets Budget Digital SWOT Analysis Tactics […]

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26 Tips to Launch Your Brand Product or Startup For 15K

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Posted on December 10, 2016 at 04:54 AM

Wow, just posted a query on HARO – my favorite site in the world for tapping into expert advice from journalists, experts and entrepreneurs on the front lines of so many industries and topics. I’ve included about 90% of the replies – very smart people who have been there from all angles. The simply diabolical […]

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